Water is the elixir of life for people, nature and. The supply of fresh water, however, is steadily decreasing, while the demand is steadily increasing.
Since the beginning of the 20th century, the world population has increased almost fivefold and water consumption more than sevenfold. The consulting firm estimates that the supply from many fresh water sources around the world could decline by ten percent by 2030, and by 25 percent by 2050.
The United Nations has warned that at this point in time a quarter of the world’s population is living in a country suffering from chronic water scarcity.